Smart Towel 2.0 Packaging

Goose & Co approached me a while back looking for packaging design for one of their new products being launched across Canada.

To start, a few rough concepts were drafted to help shape the packing layout. Once copy and layout were all decided on, photography and fonts were sourced to fit an edgy and sporty feel. An initial design was created alongside a custom graphic showing the products technology. Once the design was approved a final print piece was created in Adobe InDesign with graphics created in Photoshop and Illustrator.